Bashar Yousif


Bashar Yousif is a social entrepreneur and philantropist. Bashar is the founder and CEO of New Life Assistans AB and the managing director of B Group corporate group including six companies in different industries in social integration and corporate social responsibility. He is an innovative and strategic industry leader and an advisor in many Swedish institutes and committees. 

Bashar is passionate about social integration and entrepreneurship and his everyday work and the several projects and volunteering he is involved in are centralised around the idea that everyone deserves the same chances and opportunities in life regardless their nationalities and societal background. To award his work Bashar has received The Pioneer of the Year prize in 2018 (Årets Pionjär på Årets Nybyggare 2018).

Bashar has extensive experience in business, project management, business development and international trade. He has a strong background in strategic planning and quality management (ISO). His see-through analytical thinking and in-depth knowledge of business practices in both Sweden and the Middle East has enabled him to cooperate and collaborate with Swedish and International government officials at the highest level. 

Bashar has attained in Social Study Program in Irak and received Master in Business Administrations on Qualitas Business Academy. He has achieved higher education “LSS Act” on support and service for disabled in Sweden and has attained professional certificates in Human Resources Management on Cambridge Training College. Bashar is a certified Qualifying Management advisor and has attained professional certificates in QMS ISO 9001:2015 Transition and Auditor, IRCA (UK) and in Total Quality Management (TQM).

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